Inbound lead scoring with reply approval
Each inbound lead from a form or CSV is enriched from the company homepage, scored against a written ideal customer rubric with a reason for every point, and given a draft reply. The run pauses until a person approves, edits or rejects it, and only then writes to the CRM.
What it does
- Fetches the lead's company homepage and extracts size, industry and buying intent
- Scores the lead against a YAML rubric with hard disqualifiers and tier caps
- Drafts a reply suited to the lead's tier, grounded in their message
- Pauses the run and saves it so it can be approved days later
- Writes approved leads to the CRM and posts a summary to chat
Your approval boundaries
Approval requiredThese actions always wait for your yes:
- Approving, editing or rejecting each draft reply
- Any write to the CRM
- Sending the reply
You decide what happens next.
More about this workflow
This setup is for founders and small sales teams who want more time for real conversations. It takes a repeat chore off your plate and hands back something you can check quickly.
First, it fetches the lead's company homepage and extracts size, industry and buying intent. Next, it scores the lead against a YAML rubric with hard disqualifiers and tier caps. Then it drafts a reply suited to the lead's tier, grounded in their message. After that, it pauses the run and saves it so it can be approved days later. Finally, it writes approved leads to the CRM and posts a summary to chat. It works with your CRM, web fetch and chat, each on its own login with limited access.
You get the prep work done and waiting for you. The agent stops and asks for your yes before approving, editing or rejecting each draft reply, any write to the CRM and sending the reply, and says plainly if a step cannot be undone.
“waits for a human to approve before anything reaches your CRM or Slack”
Explore required tools and model recommendations
Tools and access
HubSpot CRM
Handles the crm part of this job. Grant read scopes, plus notes write.
API required: Yes. Needs a HubSpot private app or OAuth app with the CRM scopes you choose.
Web fetch
Handles the web fetch part of this job. Grant public pages, no logged-in sessions.
API required: No. Built into most agent harnesses. It reads public pages with no login.
No sign-up neededSlack
Handles the chat part of this job. Grant a bot token in the channels it needs.
API required: Yes. Needs a Slack app created in your workspace. It gets a bot token with the scopes you approve.
Official links only. Not sponsored, no affiliate links.
Model recommendations
Best pick
Claude Sonnet 5.5
Good balance of speed and quality for briefs and drafts.
$2 per million input tokens, $10 per million output tokens.
Anthropic docs as of October 11, 2026
Cheaper backup
GPT-6 Luna
Very low cost per token for simple research summaries.
$0.10 per million input tokens, $0.50 per million output tokens, for prompts up to 272K tokens.
OpenAI docs as of October 11, 2026
Our own picks. Not sponsored, no affiliate links.
Build your prompt
Add your details, then copy the prompt into your tool.
2Your prompt
4 of 4 still emptyYour answers stay in this browser only.
Run your workflow
Connect your tools with only the access this setup needs, then follow these steps.
Steps
Do these in order. Test on old data before it touches live work.
- 1Connect HubSpot CRM with its own login, not yours. Grant read scopes, plus notes write.
- 2Set up Web fetch. Keep it to public pages, no logged-in sessions.
- 3Connect Slack with its own login, not yours. Grant a bot token in the channels it needs.
- 4Paste the prompt where your harness takes instructions. See the note under the Copy button.
- 5Do a dry run on old or test data first. Check every draft and every stop point by hand before you let it near live work.
- 6Read its log after the first real run. Only widen access once a week of runs looks clean.
Safeguards and trust score
The score describes this example setup’s access, approval boundaries, ability to undo changes, and scope.
Can draft things that send or spend, so it sits close to risky actions.
Waits for a yes on: approving, editing or rejecting each draft reply, any write to the crm, sending the reply.
Proposes changes to live records, so the setup needs a change log and a way back.
Runs on its own login across 3 tools. Fewer connections means a smaller blast radius.
How to raise it
- Access: Take away its ability to send, post or spend. Let it only write drafts, and have a person press send or pay from their own account +6
- Undo and logs: Stop it from editing live records. Have it write the change as a proposal you apply, and keep a log of every change with a way to roll it back +3
- Scope: Cut it down from 3 connected tools to the 2 it needs most, each with its own limited login instead of your full account +2
Do all of these to reach 89, up from 78.
Want help getting there? Get an AI Trust Audit from Pixeldesigns
Reviewed by Trustcase (example setup). How scoring works
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[](https://trustcase.dev/use-cases/inbound-lead-scoring-with-reply-approval)<a href="https://trustcase.dev/use-cases/inbound-lead-scoring-with-reply-approval"><img src="https://trustcase.dev/badge/inbound-lead-scoring-with-reply-approval.svg" alt="Trustcase trust score for Inbound lead scoring with reply approval" height="20"></a>More sales workflows
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